Inbound

With the rapid growth of inbound tourism, more and more men's esthe salons in Japan are now welcoming international guests.

Did you know that men's esthe — a relaxation experience embodying the Japanese spirit of "omotenashi" (heartfelt hospitality) — has been gaining popularity not only in Japan but also among visitors from overseas? Here, we would like to introduce the charms of men's esthe salons that international guests are welcome to enjoy.

"Men's esthe" refers to salons that offer relaxation-oriented massage services for men. They generally come in three styles: "salon-based (room-based)" establishments, "apartment-based" salons operated in private apartment rooms, and "dispatch (outcall)" services that visit your hotel or other location.

The foundation of men's esthe is the aroma oil massage, in which the therapist carefully massages your entire body, including your legs, arms, and back.

The most popular treatment by far is the "deep lymphatic massage," which focuses intensively on the groin area at the base of the legs. Because the massage approaches such delicate areas, you can enjoy a thrilling sensation quite unlike any ordinary massage.

At a men's esthe salon, beautiful Japanese female therapists provide soothing massages while enjoying pleasant conversation with you — a truly relaxing service that melts away your fatigue.

Men's esthe is not a "fuzoku" (adult entertainment) business, and no sexual services are performed during the massage. While adult entertainment establishments include sexual services, men's esthe salons are strictly prohibited by law from offering any such services. Even in the deep lymphatic massage focusing on the groin area, the therapist never directly touches the customer's genitals. Men's esthe is purely a relaxation-oriented massage service, so please refrain from requesting or pressuring the therapists for any sexual services.

Most men's esthe salons in Japan primarily serve Japanese customers. However, some salons do welcome international guests, allowing visitors from overseas to comfortably experience this uniquely Japanese service. In areas with many international tourists — such as Tokyo, Kyoto, and Osaka — you will find a good number of salons that welcome foreign guests. We recommend checking the salon's website in advance to confirm whether international guests are accepted.

Thanks to the growth of inbound tourism, more and more international visitors are enjoying men's esthe. Since this culture does not exist outside Japan, you may wonder: what should you do to receive a heartfelt massage from a female therapist? Below, we introduce the basic steps for enjoying men's esthe in Japan. If you have the opportunity to visit Japan, we sincerely hope you will experience the deeply relaxing massage of a Japanese men's esthe salon.

If you are looking for a men's esthe salon in Kyoto, we highly recommend "Mat no Megami" (Torotoro Specialty Salon).

"Mat no Megami" is a room-based and outcall men's esthe salon that warmly welcomes international guests.
You may choose from rooms near Kyoto Station, Shijo-Karasuma, and Shijo-Omiya, where our beautiful and charming therapists provide exquisite massages. We hope their warm smiles will soothe away the fatigue of your travels.

We hope you found this guide helpful.
Men's esthe salons in Japan can indeed be enjoyed by international visitors.

Even if you do not speak Japanese, translation apps make it easy to complete your reservation and enjoy conversation with your therapist. Learning a few simple Japanese phrases will make communicating with our beautiful Japanese therapists all the more enjoyable.
If you have never tried men's esthe before, we sincerely hope this article inspires you to experience it during your visit to Japan.

"Mat no Megami" is a popular men's esthe salon serving Kyoto locals, business travelers, and international tourists alike.

International guests are always welcome — when you visit Kyoto, we look forward to serving you at "Mat no Megami."